What doors can physical therapy open?


Physical therapy is a great career. Don’t believe me? Pull up pretty much any top jobs survey or list and ill be surprised if you get to double digits before seeing physical therapy on that list. However, what if you are an entrepreneur and want to move beyond treating patients in the clinic? Does physical therapy allow for a launching pad into entrepreneurial success? I think so, as I’ve done it and live it. I’m not the only one! Our guest on this episode of Therapy Insiders, Greg Todd, agrees as well. Greg shares his story and insight of starting out as a clinician then small business owner and now an entrepreneur.
Therapy Insiders is proud to be sponsored by Ascend Business Summit!
WEB PT ascent conference We at UpDoc Media and Therapy Insiders podcasts are big fans of business. We live it, learn and teach it. One thing all business has in common, is people and relationships. One of the best way to grow relationships and meet new, like-minded people is at business conferences. One of our favorites is Ascend Business Summit. This year not only will we be attending, we will be presenting as well. Get your tickets before June 1st, 2016 for early bird pricing. Meet and network with some of the brightest minds in physical therapy and rehab business.


Greg ToddGreg Todd is the co-owner of Renewal Rehabilitation in Wesley Chapel and Hyde Park. He graduated from Florida International University with a Bachelors of Science Degree in Physical Therapy, and received his strength and conditioning certification through the National Strength and Conditioning Association in 2000. He has over 15 years of experience in outpatient physical therapy. Greg is a board certified orthopedic certified specialist through the American Physical Therapy Association, and has served as the official physical therapist for Saddlebrook Tennis and Golf Resorts for the past 10 years. He also works as a consultant for professional tennis players on the ATP and WTA tour. Greg is also an avid runner, and has completed four marathons, seven half-marathons, and numerous 5k races.
Over the past 10 years, Greg has grown his 2 private practices from 3 to 17 employees, and has had a 10% increase in net revenue for the past 8 consecutive years. He credits this to the amazing team culture of his company, using innovative marketing strategies, having a thorough understanding of the business of physical therapy and embracing the use of technology as a way to connect with more frequently with patients and build the brand of what makes physical therapists so vital and powerful to the healthcare industry.
Greg now serves as a consultant for 12 (and counting) medical and technology companies and has lectured at numerous universities and nationally recognized seminars on his innovative business and technology strategies that he has used throughout his successful 15 year career.


Interested in live cases where I apply this approach and integrate it with pain science, manual therapy, repeated motions, IASTM, with emphasis on patient education? Check out Modern Manual Therapy!

Keeping it Eclectic...







I found this post on Richmond Stace's Specialist Pain Physio's site, and it was a great reminder that as clinicians, our hands are used for much more than manual techniques. - E

Synonymous with physiotherapy are exercises and hands-on treatments. And rightly so, because these are our basic interventions that we are expert in delivering. However, it is not just the manual therapy and massage that we use our hands for in the clinic. No, no. There is much more as I will describe below as we consider the diverse role of the physiotherapist’s hands.

The hand shake

In many cases, we shake hands with the patient at the start and end of their session. A hand shake is important and must be right — don’t crush the other person’s hand but equally there needs to be some firmness to communicate confidence and sincerity. The hand shake is accompanied by an appropriate greeting, definitely a smile and followed by an invitation to enter the room or sit down. Think about how you would invite someone into your home, wanting them to feel welcome and comfortable. Not everyone receives a hand shake though, so a different gesture is used to imply the same welcome.

The welcome gesture

Hand shake or not, we indicate that the person can enter the room or sit down by gesturing towards the door or chair. A soft, smooth movement obvious enough for the person to understand your message, and soon the person will feel more relaxed, particularly if you use some words of welcome.

Gesticulation

When talking I use a great deal of gesticulation, both with patients and when lecturing. It is thought that we gesticulate to reduce the cognitive load on the brain — one of many ways that we think by using our body (embodied cognition). Moving one’s hands, we do this to make a point, to act, to demonstrate a movement, to point, to emphasize, to distract, to guide, to communicate, to sympathise….and much more. We can learn to use these movements with great skill as part of the art of communication. So much of our work as physiotherapists is about communication, whether this be helping someone understand their pain, move in a different way, create calm or guiding a mindful practice.

Washing our hands

This is a demonstration of cleanliness and the patient seeing this act is important. We can also use it as a natural break, feeling the pleasure of running water and a light massaging effect.

Writing and typing

There is always plenty to type and write. I have an online note taking system, which means that I type whilst the patient talks but I use a paper body chart to scribble notes about the symptoms. My hands are well occupied with these tasks, transmitting the patient’s words onto the screen or the chart without thought as I concentrate on the story that they tell me.

Guiding movement, reassuring touch and pointing

We may support a body area, or lightly apply pressure to guide the patient as he or she re-trains normal movement. Pointing to where the person needs to stand, signalling the direction of movement and gesturing encouragement are all important jobs for our hands.

Clapping, punching the air, slap on the back…


I love to celebrate someone’s success and will choose an appropriate action along with congratulatory words. It is important that the person knows that their efforts have resulted in successfully overcoming their pain problem. Praising the work that they have done, their courage and resilience will make them feel good about what they have achieved.

Wave

Goodbye for now.


Interested in live cases where I apply this approach and integrate it with pain science, manual therapy, repeated motions, IASTM, with emphasis on patient education? Check out Modern Manual Therapy!

Keeping it Eclectic...









Just like our clinical pearls that work great in the clinic when treating patients, this is a marketing pearl that is a MUST DO for all cash based PT practices!

Find out exactly what to do the next time some SEO marketing company or local magazine asks you to spend $1000+/month or tries to trick you into buying unproven marketing for a 12 month commitment.

Never commit to unproven marketing without doing this first!



2 Main Marketing Strategies:

1.  Ask for a 3 month trial period to tests the marketing to see if it works or not

2.  Find 3-5 companies or health care providers who were in a past issue or publication.  Call them, and see if they received any ROI on their advertising in the magazine/publication.

This is a great strategy that has helped me saved $1000s of dollars on wasted unproven marketing that does not work for a cash based practice.  For more information about my cash based system, my proven marketing strategies, or my 101 series for cash based start up practices, visit http://www.cashbasedphysicaltherapy.org/

Regards,

Ron



PS:  Don't forget to like our facebook page for marketing strategies, business concepts, and more information about cash based physical therapy


Interested in live cases where I apply this approach and integrate it with pain science, manual therapy, repeated motions, IASTM, with emphasis on patient education? Check out Modern Manual Therapy!

Keeping it Eclectic...







The Disruption is happening-- Jeff Moore


This past weekend, I had the opportunity to attend a course with Jeff Moore (@jeffmooredpt) and Jerry Durham (@Jerry_DurhamPT) at Entropy Physiotherapy (@EntropyPhysio) in Chicago. This was the third course I've attended there in the past year, and the second featuring Jerry. As I've written about before, Entropy, co-owned by Sandy Hilton (@SandyHiltonPT) and Sarah Haag (@SarahHaagPT) is hands down, the BEST place I've ever been for a course. It's not just because of the quality of presenters they bring in, the hostesses themselves, the outstanding coffee, snacks, lunch, after hours dinners, drinks and burlesque shows (wait, what?), it's the entire experience. 

I encourage everyone to check out the selection of upcoming amazing presenters here: http://entropy-physio.com/professional-courses. 

Thunder and Lightning- it's a moniker that has been frequently used to label such things as a running back tandem in the NFL, or perhaps a boxer's fists. In this case, the characterization applies equally to both. Both Jeff and Jerry like to disrupt the status quo, and both energize and inspire the people around them. 

Jeff Moore: For those of you who haven't been able to catch Jeff live with his #PTonICE periscope, the beard game and passion are strong with this one. I'm placing his current beard status at "sea captain." To describe Jeff as passionate is like describing Warren Buffett as "wealthy"-- just a slight understatement. As I tweeted in response to a request to record a portion of Jeff's talk, "it would have broken Periscope." I've wanted to meet Jeff n person for a while now and see how he runs a course. And let me tell you, the live show is a whole different ball game.

Jerry Durham: I'm pretty sure he doesn't need an introduction. And I'm also pretty sure he hasn't been clean-shaven since puberty. This weekend he had it dialed in at "Tom Brady three-day growth." Jerry is co-owner of San Francisco Sport and Spine, an out-of-network operation of three clinics in the Bay area. He may be best known for the "Customer Life Cycle," yelling at people on the internet for using the words "reimbursement" or "discharge," fancy socks, bourbon, and live-tweeting every single blow-by-blow of every SF Giants game.

I'm not saying I'm Batman, but have you ever seen us together in the same room?-- Jerry Durham

A huge bonus of the weekend came at the end of the day on Saturday when we had the opportunity to hear a story from a former patient of Sandy Hilton's, Erin Jackson. Through Jerry Durham this past year, Erin was one of two featured guests on the first ever patient panel at CSM. She was also recently a guest on the Healthy, Wealthy, Smart Podcast with Karen Litzy (@karenlitzyNYC). Erin held a captive audience as she discussed her ordeal with chronic pain as well as the lengths she had to go through navigating the U,S. healthcare system.  It was a powerful reminder of not only how much our words and actions matter, but also of what the detrimental affects can be when misused, as well as the extremely positive outcome when applied appropriately.

One other thing of note is that in most courses I've been to or at courses that I teach, around 4pm is when you start to see people begin to look at their watches and start to think about the other things they'll be doing when they leave for the day. Especially when Erin was talking,  no one was looking at their watch. I think she went at least to 5:45 but no one was even considering leaving. No one wanted to leave Monday evening at 8pm until it was suggested we keep the conversation going at the bar. That exemplifies the quality of the courses that Entropy provides and that exemplifies the dedication and focus of the people that attend the courses. 

As was pointed out on several occasions throughout the weekend, it was great to be in a room with like-minded, goal-oriented people interested in having the conversation and finding solutions to problems. It was also a real treat for me to be able to meet and engage with the following people: Jeff, Jerry, Sarah, and Sandy of course, but also Jason Robinson (@JRPT7), Sarah Greenhagen (@SarahGreenhagen), Ann Wendel (@PranaPT), Aaron Burkett (@ptfromou), Jimmy Picard (@JimmyP_DPT), Adam Fritsch (@AdamFritschDPT), Kevin Moffat, Tim Seppelt, Jim Hoyme (@therapypartners), and Erin Jackson (@healthy_lawyer). Thanks to all for an awesome weekend!

Be the change you wish to see in the world-- Gandhi

Now, on to the highlights:

It took just 37 seconds and two sentences into his opening section for Jerry to drop his first f-bomb.

In contrast, it took Jeff eight hours and four old fashioneds (at the bar down the street) before he broke it out.

Jeff Moore might challenge for the most spoken words per minute by a PT

"It's not about interventions--it's about patient engagement"

Disruption-- things don't need to be done the way they've been done

"Be comfortable with what you don't know"-- Jerry Durham

"If you listen to the pt and ask the right questions, they will tell you what's wrong with them and how to treat them-- I sincerely believe that"-- Jerry Durham

99% of ppl who call a PT office, they expect the same outcome b/c they don't know what it is that we do. what separates us from another PT?


It is the emotional recollection of HOW we felt at a particular occasion that drives future behavior-- Dr. Joseph LeDoux

"Putting patients first drives both a company's favorability and perception of value when it comes to healthcare"-- Mike Bowen, Insights director, Siegel and Gale

In healthcare, the overarching goal for providers as well as stakeholders must be improving value for patients, where value is defined as the health outcomes achieved that matter to patients relative to the cost of achieving them

Jeff Moore's "Round the Corner" moment-- a description won't do it justice. You need to see it live. But if it doesn't get you excited about doing what we do and the impact you have on people, I don't know what will. 

The most important first question: "How can I help you today?"
The most important follow-up question: "Is there anything else?"-- Aaron Burkett

You do not have a standard exam for every patient!-- Jeff Moore

"Do as little as possible but as much as you need"-- Jeff Moore

You need baselines so you can test and re-test. You don't know what changed if you don't know where they started from.-- Jeff Moore

We are in the customer service industry. If you don't like that, then go into research!-- Jeff Moore

Don't expect the APTA to market for you. You market your community!- Jeff Moore


People don't want someone to fix them, they want someone to work hard at it-- Jeff Moore

"Trust builds equity to be wrong"-- Jason Robinson

You want to take your customers through an emotional experience-- Jerry Durham

What is most important to the patient? 

It's about the person in front of you!

"I don't care what the insurance company things, I care what my patient thinks"-- Sandy Hilton

We do not "discharge" patients-- we complete a course of care-- Jerry Durham

Patients for life: "I want to be alongside you and your family for the long term"-- Jeff Moore

"We have to remember, we are all patients. I'm a PT, but I'm also a patient"-- Ann Wendel

" I needed the input of confidence that I would recover to help me recover"-- Erin Jackson

"0/10 pain is not a life goal! I didn't want to exist like a potted plant. I want to do things!"-- Erin Jackson

I had to continuously recover from encounters with health care providers because people didn't listen-- Erin Jackson

"Engagement is how you recharge"- Jeff Moore

"You don't need X amount of rest. You need X amount of inspiration!"-- Jeff Moore



Thanks for reading,

-Andrew


header image credit: http://darkroom.baltimoresun.com/2013/06/lightning-strikes-sears-tower-storm/#1









Interested in live cases where I apply this approach and integrate it with pain science, manual therapy, repeated motions, IASTM, with emphasis on patient education? Check out Modern Manual Therapy!

Keeping it Eclectic...







Do all patients need treatment to get well? How much treatment does the patient really need to become well again? Who should pay for treatments aimed at getting patients well? When considering some of these deep questions, the Illness-Wellness Continuum may be helpful. The Illness-Wellness Continuum was a concept proposed by John W. Travis in 1972. This perspective is consistent with the World Health Organizations view on health. Wellness and Illness are not seen as distinct isolated items, but more of a concept that lie on a continuum. Let’s look at the definition of the more black and white end points before getting muddled into the messy grey middle. To be “well” by definition is to be in good health, thus free or recovered from illness according to some definitions. How then do we define “illness”, by some definitions it is a disease or period of sickness affecting the body or mind.

One can see that it does not take long to potentially get messy when we see symptoms and signs showing up on the illness side but maybe could be on the wellness side. How many of you reading this have had what we could call a bad day or feeling a just a bit out of sorts? Maybe you had a bit of headache, upset stomach, a little soreness in the knee, an ache in the back, feeling a bit down or depressed. Does this mean one needs medical treatment for these things because they fall in the treatment paradigm? I would argue we need treatment, but what that treatment is may not need to be “medical” treatment. Maybe we just need the treatment of coping skills with using some reassurance and time (natural progression and regression to the mean).

Nortin Hadler in his book Worried Sick, redefines “well” as not being free from signs and symptoms and feeling well all the time. But instead the ability to cope with the occasional “bad day” or period of feeling out of sorts. Many a patient will come to us in our clinics when they are in the middle of this feeling out of sorts period because of their inability to cope with their current state and the uncertainty of what potentially may be wrong with them on the illness side of the continuum.

I’m referring to multiple treatments of signs and symptoms that current medical research tells us has little to no distinguishable value. Yes, I’m referring to improving someone’s core strength, posture, SI position, leg length discrepancies, positional faults and the likes for many regional pain syndromes. 


Unfortunately, the medical community has made a very large Medical Industrial Complex on over-medicalizing every little sign and symptom a person might develop. This medicalization has left some of us disillusioned. When a patient comes in with pain or dysfunction that has them “out of sorts” we need to carefully assess them on this continuum. Do they have a significant disease or injury that warrants additional care by a health care provider. Maybe they just need some reassurance to help with their coping and a bit of time to make it through the “out of sorts” period they are in. How many “out of sorts back pains” or “out of sorts knee pains” and on and on are treated medically. When I say treated, I’m not referring to the evaluation that assures them nothing significant is wrong and at most could use a couple treatments that are based on reassurance to help a patient cope with their current predicament and help them move on feeling well again. I’m referring to multiple treatments of signs and symptoms that current medical research tells us has little to no distinguishable value. Yes, I’m referring to improving someone’s core strength, posture, SI position, leg length discrepancies, positional faults and the likes for many regional pain syndromes. When the patient with these regional pain complaints gets better we self justify the treatment by touting that we helped “fix” the “cause” of the problem since in the end the patient is “well, i.e. recovered from their illness."

Are these findings that are treated really something that is part of an illness, or just a normal sign and symptom we all experience at different times and maybe the person couldn’t cope during their time of being out of sorts?

We utilize our treatment interventions of choice as the what “fixed” them category and the “cause” as some sign or symptom that we found and fixed.  Many of the signs and symptoms we see treated daily in PT clinics (and other health care clinics) that are the “cause” of our patient problems and thus in need of treatment are actually just part of the normal variation in the human population.
Grey hair is a sign and symptom of changes in the body and not normal for many, should it be treated medically? Sure some people feel the need to treat it with coloring their hair because they can’t cope, but should this be paid for with medical insurance premiums that you and I help pay? Should we cover a highly advanced and expensive intervention that might have some increased risk involved to color someone’s hair when it shows to be no better or marginally better at best compared to the simple less risky intervention? But what if the patient says they want it and feel they will have a better customer experience if they get it, should we give it to them? While some of you may be thinking this is a silly example and grey hair and the things you treat in therapy have nothing in common. Others of you may be wondering if that sign or symptom you just evaluated on your patient really needed fixing and see some potential similarities. Would they have gotten better even if you didn’t fix their posture, do some Theraband rotator cuff exercises, manipulated C5-6, stuck a needle in that trigger point? Are these findings that are treated really something that is part of an illness, or just a normal sign and symptom we all experience at different times and maybe the person couldn’t cope during their time of being out of sorts?

I understand that it gets a bit tricky to fully know the answers to these questions because there are lot of “it depends” when looking at various signs/symptoms and treatments. Some seem a bit easier for many of us to answer, for example the use of energy crystals to cure low back pain because we evaluated a decrease in chi levels in our patient, doesn’t seem to be a treatment that is needed. But what treatments are you using that may have minimal effectiveness at best over others that are cheaper and have less risk involved and that we have gotten use to using? I’m not arguing or supporting doing nothing as some sort of nihilism approach or that there are not any illnesses that come into PT and medical clinics that can benefit from interventions that evidence has shown to be effective. We don’t need to throw the baby out with the bathwater. But are there times there maybe isn’t even a baby in the bathwater? At times do we need to consider reassurance and immediate dismissal as a treatment after a thorough evaluation has shown us nothing major is going on. We know if we search long enough we can find something that needs treated. But if a patient and therapist are spending their time trying to prove that they are ill, can the person really get well?

Okay, your turn, what say you?



Interested in live cases where I apply this approach and integrate it with pain science, manual therapy, repeated motions, IASTM, with emphasis on patient education? Check out Modern Manual Therapy!

Keeping it Eclectic...






In our fourth episode of Untold Physio Stories, Jason shares the story of a patient he worked with who had a chronic case of tennis elbow (lateral epiconylagia) and the benefits of having a mentor.  In this case Jason’s mentor is the co-host of this podcast, Dr. Erson Religioso.  Be sure to listen for a guest appearance in the background.

Untold Physio Stories is sponsored by the EDGE Mobility System, featuring the EDGE Mobility Tool for IASTM, EDGE Mobility Bands, webinars, ebooks, Pain Science Education products and more! Check it out at edgemobilitysystem.com

Interested in live cases where I apply this approach and integrate it with pain science, manual therapy, repeated motions, IASTM, with emphasis on patient education? Check out Modern Manual Therapy!

Keeping it Eclectic...







Over the last handful of weeks, I’ve noticed a concerning trend in the world of physical therapy regarding clinic websites.
They suck.
Seriously. Truly. Honestly. Earnestly. And, imploringly… with no offense to whoever designed it, put it together, etc… SOMETHING needs to be done. This trend is KILLING businesses. Leads are being lost. Opportunities are evaporating. Brands are disintegrating.
Okay… maybe it’s not THAT bad. But, it is bad.

5 Website Flaws That Are Killing Your Clinic

1. It looks like it was written to impress another PT.This one is so prevalent, I don’t even know where to begin. I definitely don’t mean to call anyone out. Here’s how things go down. The website basically is written in physical therapy language, with physical therapy terms, in a resume’ish fashion which basically reads in a way which looks like it is trying to impress another physical therapist who would be reading it. It is heavy into treatment categories, credentials (nothing wrong with them at all, they just need to be leveraged correctly to impress the consumer… not another clinician), and basically looks like an 90’s informercial.
It looks boxy and rigid, feels that way, and seeks essentially only to inform with the person browsing… rather than CONNECTING with them.
2. All Facts, No Feel.
As a result of #1 above, you get “all facts, no feel.” With basically every possible informational piece laid out for a user to browse, it becomes information overload. There’s no story for the prospective buyer to feel out… just a bunch of facts about physical therapy, about the clinic, about “what makes the clinic different,” about how well qualified the staff is, about what insurances they work with, a section for referring providers, etc. It’s a BUNCH of information and generally reads like the user manuals for do-it-yourself furniture kits.
It’s a bore. And, users can’t wait to bounce off that site and find some reviews. Which, by the way, is an entirely different post… some of which is alluded to HERE. PS. You probably need to get started on this!
3. No Actionable Elements.
Be it a landing page, a pop-up email subscription form, or a dedicated scheduling function, so very many clinic websites I’ve been seeing basically have only two borderline & perimeter “actionable” pieces. The first is the contact page (which every one has, so it’s not really special). The second is a social media or social sharing field or button; which again, isn’t special and everyone will check on any way. The biggest problem with lack of actionable elements is this: You are asking your prospective customer to take too many steps to reach the counter for purchase. As with any shopping experience, if you have to go through too many hoops… even if the line is too long, you are more likely to pass and leave the shop (your website) entirely.
Actionable features to your website bring active browsing, clicking, signing up, scheduling for appointments NOW. You could even set up a feature to engage with browsing users in a Q&A live chat. ANYTHING that moves the clinic’s website beyond it’s own wikipedia-style-info-page and into to the digital checkout lane is a good thing.
4. Not Mobile Friendly.Let’s talk mobile friendly, not even mobile optimized. Mobile optimized is another book, in and of itself. But, for mobile friendly?! It’s a low hanging fruit. A quick website redesign, choice of a mobile responsive theme, and organizing your website content in a manner that flows well during a mobile browsing experience is FAR LACKING in most clinic websites. Most of the time, it’s nearly impossible to reach areas of query such as insurance information, what the staff are like, or how to contact the clinic itself when browsing the site on a mobile device.
Even more websites have frameworks that are identical during mobile and desktop browsing, making the mobile experience feel archaic, cluttered, and clumsy… emotionally inferring to the potential patient shopping you out, that your clinic would otherwise feel the same way.
5. Not Truly Owned, By YOU!
I was not only surprised, I was mortified to find out how many clinics don’t actually own their website. What seems to be the common case is that clinic owners, program managers, etc… hire out to some web development company who charges them a fee to construct a very generic (and terrible) clinic website. Then, the web company is retained for some nominal web maintenance service. To which, if one would look carefully, happens to be conveniently a couple bucks higher than the going monthly rate for web hosting. And, I must ask, “How often are clinics updating their websites?” Basically never. So, businesses are throwing away chunks of cash month-by-month because they aren’t purchasing the site and host, themselves… and, are siphoning away cashflow to “web maintenance” that they never use.
By buying through a 3rd party (sounding familiar???), clinics have entirely lost control over their websites. And, as a website is one of the biggest elements of a business’ digital footprint… this essentially leads to very little updating, optimization for user experience, or practical relevance to the patients who are shopping you out, hoping to find a connection they trust.

If this is sounding all too familiar and becoming terribly concerning, I want to know about it! We, the team at UpDoc, want these all too common clinic website flaws to not be the norm, but to be the exception in our profession. We have resources to point you to. We want you to be successful!

Wanna chat? We’re all ears!




Interested in live cases where I apply this approach and integrate it with pain science, manual therapy, repeated motions, IASTM, with emphasis on patient education? Check out Modern Manual Therapy!

Keeping it Eclectic...






GetPT1st on June 1st

Have you heard about the social media event coming up on Wednesday, June 1st? Here's 5 reasons why you should get involved.

1. It helps to promote the profession. It's the reason we do these "events." What are the things we do in physical therapy that you wish more people knew about? Why should people see a PT? What is your story?

2. It's easy to do. You're online already since you're reading this. You probably clicked the link while you were on social media. It takes less than a minute to make a post on Facebook, Twitter, Instagram, Pinterest, whatever you like.

3. It actually works! If you haven't yet, watch this video on Facebook. Over 300,000 people have watched it and close to 1 million people have seen the post. This isn't the result of paid advertising, it's the result of people who love this profession sharing and getting involved.

4. It's free. You aren't being asked to donate. It doesn't cost you anything. There is no "catch."

5. Be part of a grassroots movement. I've done a lot of asking around. People have been hoping that our profession would get more assertive and involved. Don't wait for someone else to do something, get involved. You have no right to sit on the sidelines and complain if you can't bother to spend one minute promoting physical therapy.


Want to learn more about the upcoming event? Click here. Let's get physical therapy trending on social media.

If we don't support our own profession, who will?


Interested in live cases where I apply this approach and integrate it with pain science, manual therapy, repeated motions, IASTM, with emphasis on patient education? Check out Modern Manual Therapy!

Keeping it Eclectic...